You will go far with a single idea expressed clearly
The most common form of human stupidity is forgetting
what one is trying to achieve. Keep your goals in sight.
“You will never reach your destination if you stop and
throw stones at every dog that barks”
Winston Churchill
I attribute much of my success in New York to my ability
to understand and avoid unnecessary distractions.
Derek Jeter
All the tools in the world are meaningless without an
essential idea
George Lois, Mad Man
Take up one idea. Make that one idea your life - think of
it, dream of it, live on that idea. Let the brain, muscles, nerves, every part
of your body, be full of that idea, and just leave every other idea alone. This
is the way to success.
Swami Vivekananda
I don't know if you can live on one idea, but I know that
you cannot drift too much. One thing I have felt is that when you say you only
do one thing (specialist/FOCUS) people will consider whatever you say more
seriously.
A few ideas from Steve Jobs I found in this book:
1. You will go far
with a single idea expressed clearly.
2. When
advertising your product pick one feature to focus on.
3. Customers see
more choice as more confusion. Steve believed in doing the work for the
customer.
0 comentários: